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Rebecca Hallbach Paciorek
Don't Send That Email!
I know you get tired of me saying it but we all know that social media is rented ground. At any given moment of the day, your Facebook or...
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Rebecca Hallbach Paciorek
Jan 91 min read
Plan Your Year
Have you planned out your content and marketing for this year yet? If not, take a few minutes to watch this video on how we do it. If...
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Rebecca Hallbach Paciorek
Jan 23 min read
Planning Your Marketing Year
It’s the season for new planners, new goals and maybe even some New Year’s resolutions. How do you like to plan your coming year? I have...
81 views0 comments
Rebecca Hallbach Paciorek
Aug 31, 20233 min read
Do You Need a Media Kit?
Congratulations on completing your book and/or deciding to become a speaker. That's both exciting and terrifying, right? Now that you...
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Rebecca Hallbach Paciorek
Aug 1, 20234 min read
Repurposing 101
You've taken the time to create some great content. Now what? Are you just going to publish the social media post or video and move on?...
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Rebecca Hallbach Paciorek
Jun 25, 20234 min read
10 Tips to Sell More Books
Writing a great book isn’t an easy task. Selling those books is even harder. We work with authors every day and have gathered a few tips...
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Rebecca Hallbach Paciorek
May 29, 20233 min read
Why Authors Should Get on Podcasts to Grow Their Platform and Reach a Wider Audience
As an author, being a guest on a podcast can be a great marketing tool for boosting your sales.
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Rebecca Hallbach Paciorek
Feb 26, 20234 min read
Authors Need An Email List
WHY Authors Need To Build an Email List As an author, having an email list of readers is essential for your success. An email list allows...
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Rebecca Hallbach Paciorek
Feb 1, 20233 min read
3 Strategies for Getting New Readers
Getting new readers is one of the main goals of authors wishing to grow their businesses. It's what we at Authors Allies by Blue Dot are...
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Rebecca Hallbach Paciorek
Oct 1, 20224 min read
Do I Need a Website?
I see many virtual workers putting off starting their businesses because they don’t have a website. I think this is a mistake. Why put...
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Rebecca Hallbach Paciorek
Aug 25, 20222 min read
Using Freelancers & Virtual Assistants to Help You Achieve Greatness In Your Business
You’re an entrepreneur. This means you wear all the hats: Salesperson Marketing & Social Media Director Customer Service Manager...
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Rebecca Hallbach Paciorek
Jul 28, 20222 min read
All About That List
Many people today think that just doing social media posting is enough. It isn’t. Not only is everyone in your target market not necessarily
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Rebecca Hallbach Paciorek
Jun 30, 20229 min read
10 Powerful Video Marketing Tips to Grow Your Business
15 years ago, making even a simple marketing video was a somewhat complicated endeavor. Then, two things happened that changed...
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Rebecca Hallbach Paciorek
May 31, 20222 min read
Using LinkedIn for Business
If you’ve been following my blog for a while, you know that last year I did a series on LinkedIn. This month, we are revisiting those...
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Rebecca Hallbach Paciorek
Apr 24, 20224 min read
Getting Started on Instagram
This month, we are looking at Instagram as a part of your marketing strategy. Who’s on it? Should you use it? And, if so, what are some...
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Rebecca Hallbach Paciorek
Mar 29, 20224 min read
Some Things You May Not Have Considered Regarding Facebook
This month, our theme is Facebook marketing. Last month we discussed an overall social media strategy so now, over the next few months we...
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Rebecca Hallbach Paciorek
Mar 8, 20224 min read
Get Your Social Strategy Started
Social media is more than just posting. It’s about being strategic in what you share, where you share and how you share it. Today I want...
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Rebecca Hallbach Paciorek
Feb 28, 20224 min read
Canva Insider Tips
Have you used Canva yet? If not, it’s time to jump in.
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Rebecca Hallbach Paciorek
Jan 27, 20223 min read
Tips on Using Google Gmail
Have you heard the saying, “You can’t be everything to everyone?” Google has been working hard over the years to change that and they are...
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Rebecca Hallbach Paciorek
Jan 15, 20223 min read
LinkedIn Learning: How the Courses Can Benefit You
Want to learn everything you can about digital marketing? LinkedIn Learning can help. They have all sorts of digital marketing and social me
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