In January I recorded three episodes of the podcast Simple Social Media Solutions with Beth & Kate. Whether you're a published author or...

Have you planned out your content and marketing for this year yet? If not, take a few minutes to watch this video on how we do it. If...

I've recently been getting a lot of questions about things that authors can do on social media to increase interest and reader engagement...

Writing a great book isn’t an easy task. Selling those books is even harder. We work with authors every day and have gathered a few tips...

As an author, being a guest on a podcast can be a great marketing tool for boosting your sales.

Being on social media as an author can help you sell more books.

Authors of books have to juggle a lot of tasks when it comes to promoting their books. One of the most important tasks is creating social...

This blog was originally published Aug 28, 2020 and updated January 2023. There is an ever-increasing number of social networking sites,...

15 years ago, making even a simple marketing video was a somewhat complicated endeavor. Then, two things happened that changed...

If you’ve been following my blog for a while, you know that last year I did a series on LinkedIn. This month, we are revisiting those...

This month, our theme is Facebook marketing. Last month we discussed an overall social media strategy so now, over the next few months we...

Social media is more than just posting. It’s about being strategic in what you share, where you share and how you share it. Today I want...

Repurposing content is a great way to be strategic in your posting.

Successfully marketing a small business using Pinterest is a technique that many look at as a "new" thing in business.

A strong online community is not just about numbers. It's also about how people engage with your business or brand and the ways they do...

Most social media marketers aim for eyeballs, but its engagement that will drive high page rankings and more followers, for increased...

One of the most effective ways to network on LinkedIn is to join groups. However, there are best practices that you want to consider to...

Getting noticed on LinkedIn may seem intimidating. After all, there are over 500 million users, with half considered active. However,...

LinkedIn is an excellent location to use for content marketing. Content marketing is an essential part of doing business today, whether...

LinkedIn is a global network made for business professionals and recruiters. Its mission is to connect business professionals so that...