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Rebecca Hallbach Paciorek
Apr 263 min read
Tips for Tropes
Hello, fellow authors! We've been talking about the behind the scenes marketing tips and tracks but we haven’t talked about crafting...
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Rebecca Hallbach Paciorek
Jan 23 min read
Planning Your Marketing Year
It’s the season for new planners, new goals and maybe even some New Year’s resolutions. How do you like to plan your coming year? I have...
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Rebecca Hallbach Paciorek
Dec 28, 20232 min read
The Last Page
If you're a writer, I assume you are also a reader. Research right? One thing I've been noticing this year is that most authors aren't...
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Rebecca Hallbach Paciorek
Oct 13, 20233 min read
Using Social Media Before Your Book is Published
I've recently been getting a lot of questions about things that authors can do on social media to increase interest and reader engagement...
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Rebecca Hallbach Paciorek
Aug 31, 20233 min read
Do You Need a Media Kit?
Congratulations on completing your book and/or deciding to become a speaker. That's both exciting and terrifying, right? Now that you...
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Rebecca Hallbach Paciorek
Aug 1, 20234 min read
Repurposing 101
You've taken the time to create some great content. Now what? Are you just going to publish the social media post or video and move on?...
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Rebecca Hallbach Paciorek
Jun 25, 20234 min read
10 Tips to Sell More Books
Writing a great book isn’t an easy task. Selling those books is even harder. We work with authors every day and have gathered a few tips...
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Rebecca Hallbach Paciorek
May 29, 20233 min read
Why Authors Should Get on Podcasts to Grow Their Platform and Reach a Wider Audience
As an author, being a guest on a podcast can be a great marketing tool for boosting your sales.
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Rebecca Hallbach Paciorek
Feb 1, 20233 min read
3 Strategies for Getting New Readers
Getting new readers is one of the main goals of authors wishing to grow their businesses. It's what we at Authors Allies by Blue Dot are...
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Rebecca Hallbach Paciorek
Jan 27, 20223 min read
Tips on Using Google Gmail
Have you heard the saying, “You can’t be everything to everyone?” Google has been working hard over the years to change that and they are...
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Rebecca Hallbach Paciorek
Oct 14, 20213 min read
Boost Your Ratings and Reviews for More Authority
Thanks to the Internet, anyone in the world can publish content online. It’s getting to be a crowded space, but those who have authority...
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Rebecca Hallbach Paciorek
Sep 30, 20213 min read
How To Build a Strong Online Community-It's Not Always About the Numbers
A strong online community is not just about numbers. It's also about how people engage with your business or brand and the ways they do...
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Rebecca Hallbach Paciorek
Sep 2, 20213 min read
How to Get the Most out of LinkedIn Groups
One of the most effective ways to network on LinkedIn is to join groups. However, there are best practices that you want to consider to...
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Rebecca Hallbach Paciorek
Aug 19, 20213 min read
Ten Ways to Ensure Your LinkedIn Posts Get Noticed
Getting noticed on LinkedIn may seem intimidating. After all, there are over 500 million users, with half considered active. However,...
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Rebecca Hallbach Paciorek
Aug 5, 20213 min read
Using LinkedIn for Content Marketing
LinkedIn is an excellent location to use for content marketing. Content marketing is an essential part of doing business today, whether...
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Rebecca Hallbach Paciorek
Jul 22, 20213 min read
LinkedIn Etiquette: The Do's and Don'ts
LinkedIn is a global network made for business professionals and recruiters. Its mission is to connect business professionals so that...
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Rebecca Hallbach Paciorek
Jul 8, 20212 min read
How Often Should You Post on LinkedIn?
LinkedIn is a social platform designed for business professionals to build their social network. With this idea in mind, LinkedIn...
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Rebecca Hallbach Paciorek
Jun 24, 20213 min read
Optimizing Your LinkedIn Profile
One of the most critical aspects of using LinkedIn as a networking tool is your profile. You don’t want to make a generic profile....
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Rebecca Hallbach Paciorek
Jun 11, 20213 min read
Growing Your LinkedIn Network Effectively
Growing your reach on LinkedIn may take a little time and effort, but it’s not hard. With over 500 million users and half being active,...
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Rebecca Hallbach Paciorek
May 20, 20213 min read
Fixed vs. Growth Mindset
“Remember, no more effort is required to aim high in life, to demand abundance and prosperity than is required to accept misery and...
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